Junior’s Fashion Week AW’17


If you have been following my blog and social media, the buzz about Junior’s Fashion Week AW ’17 must not be unknown to you. A lazy Kolkata Sunday chirped up with little ones parading across the runway of JFW ’17 at JW Marriott with oodles of confidence and oomph.  In the Autumn Winter edition, USPA showcased another innovatively curated collection for the juniors.

U.S. Polo Assn. Kids AW’17 collection featured traditional, preppy and updated looks. The collection offered contemporary elegance, great tradition and a jovial attitude which reflects in the positioning, imagery and experience as a premium brand. The suit is dead. So is the dress shoe. Skinny pants, too, jeans or otherwise. Rather, buy yourself a pair of slouchy, side-striped track pants though, and maybe an anorak.

Besides USPA kids, the Junior’s Fashion Week AW ’17 showcased some beautiful local designers which set the festive mood right. More than enlightening us all about new trends in Junior fashion, JFW also works to enrich children with confidence and groom them for better tomorrow.

And while they prep up for the next show in Mumbai, here’s a glimpse of JFW Kolkata.

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